Chad Vendette named as Director of Marketing at CHERRY AMERICAS, LLC

Chad Vendette has joined CHERRY Americas in the new role of Director of Marketing. He is based with the management team at the CHERRY Americas North American headquarters in Pleasant Prairie, WI. Chad brings over twenty-five years of dedicated marketing management experience at several well-known branded companies, such as San Jamar and Broaster Company. In his new role, he will build a cross functional marketing group within the organization that will further facilitate north American growth in CHERRY Americas brands.

As Director of Marketing, Chad is responsible for the overall leadership of an expanded marketing department. “This position brings an extraordinary opportunity to work with a dynamic, customer centric and innovation focused company”, Vendette said. “CHERRY Americas is on the move and is driven to expand its offerings of world class computer peripherals to grow its brand throughout north America.”

In his most recent position, Chad managed, planned, and coordinated multiple branding projects for Broaster Company as Director of Marketing. Prior to that role, he was the Marketing Director with San Jamar, an international manufacturer of dispensing products, building a new branded segment for the company. As a marketing industry veteran, Chad’s successes in brand building and product growth have been the focus of several industry accolades.

“CHERRY Americas’ success is largely attributed to its people and Chad’s deep experience in successful marketing practices, coupled with his enthusiasm make him a natural fit for our organization.” said Greg Peterson, Vice President and General Manager of CHERRY Americas.

CHERRY is a global leader in the design, development, and manufacture of computer keyboards, mice, magnetic and chip card readers, and the best mechanical keyswitches in the industry.

To learn more about CHERRY Americas and its products, visit